Privacy Policy

Last Updated: March 2026

1. Introduction

At Live Serena™, we value your privacy and are committed to protecting your personal information with transparency and respect.

This Privacy Policy explains how we collect, use, and share your information when you interact with our website, purchase our products, or communicate with us.

By using our website, you agree to the practices described in this Policy.

2. Information We Collect

We may collect the following categories of personal information:

Personal & Contact Information

Name
Email address
Phone number
Shipping and billing address

Transaction Information

Purchase history
Order details
Payment information (processed securely via third-party providers)

Account Information

Login credentials
Preferences and saved information

Marketing & Communication Data

Email engagement (opens, clicks)
Preferences for receiving communications

Health-Related Information (If Provided Voluntarily)

Information you choose to share related to wellness, symptoms, or product experience

Device & Usage Information (Automatic)

IP address
Browser type
Device type
Pages visited
Time spent on site

3. How We Collect Information

We collect information:

Directly from you (when you purchase, sign up, or contact us)
Automatically through cookies and tracking technologies
From third-party platforms (e.g., Shopify, payment providers, analytics tools)

4. How We Use Your Information

We use your information to:

Process and fulfill orders
Provide customer support
Communicate with you (order updates, support, service messages)
Send marketing communications (if you opt in)
Improve our website, products, and customer experience
Prevent fraud and ensure security
Comply with legal obligations

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

Remember your preferences
Improve site functionality
Analyze performance and behavior
Deliver relevant advertising

You can control cookies through your browser settings. Disabling cookies may affect site functionality.

6. Sharing of Information

We do not sell your personal information.

We may share your information with:

Service Providers

Shopify (eCommerce platform)
Payment processors (e.g., Shopify Payments, PayPal)
Email marketing platforms (e.g., Klaviyo)
Shipping and fulfillment partners

Advertising & Analytics Partners

Google
Meta (Facebook, Instagram)

Legal Authorities

When required by law or to protect our rights

7. Data Retention

We retain your information only as long as necessary to:

Fulfill the purposes outlined in this Policy
Comply with legal obligations
Resolve disputes and enforce agreements

8. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your data.

However, no system is completely secure, and we cannot guarantee absolute security.

9. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information.

These may include the right to:

Access the personal data we hold about you
Request correction of inaccurate information
Request deletion of your personal data
Opt out of marketing communications

If you would like to exercise any of these rights, you can contact us at:

support@liveserena.com

We will respond to your request in accordance with applicable laws.

10. Marketing Communications

You may opt out of marketing emails at any time by:

Clicking “unsubscribe” in any email
Contacting us directly

We may still send transactional or service-related messages.

11. Children’s Privacy

Our website is not intended for individuals under 16 years of age.

We do not knowingly collect personal information from children.

12. Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for their privacy practices.

13. Changes to This Policy

We may update this Privacy Policy from time to time.

Changes will be posted on this page with an updated date.

14. Contact Us

If you have questions about this Privacy Policy or your data, contact us at: